Behind the agency
daylyte is open: why we built it, and who it's for
This month we launched daylyte, a marketing partner for growth-stage companies that are ready to scale. Here is what we are building, and who we built it for.
Why we started
We have spent our careers in performance marketing, running paid acquisition and building conversion programs. Along the way we noticed that the things clients valued most were the small things. A strategist who answered the email. A report that talked about revenue. A partner who told them the truth. We started daylyte to do the work that way, on purpose.
What we do
Our core is PPC and CRO, the two levers that turn marketing spend into pipeline and revenue. When the growth system needs more, we extend into SEO, email, and web. It all answers to the same goal: measurable growth.
Who we built it for
We do our best work with B2B SaaS, ecommerce, and local & services companies doing up to $50M who treat marketing as a real growth lever. You get senior strategists on every account, founders close to the work, and pricing posted publicly so you can see it before the first call.
Where the name comes from
daylyte comes from a song, Daylight by Matt & Kim. Bright, optimistic, in motion, a little scrappy. That is the energy we bring to the work. And from day one, 1% of our profits go to CHOC, a place that means the world to our family.
If you are building something you care about and want a partner who is genuinely in your corner, we would love to talk.
Kim and Matt